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In 2006, Raegan co-founded aden + anais, the baby lifestyle brand globally recognized for its high-quality design-driven muslin swaddles and baby products. Raegan continued to work full-time in her sales role at The Economist Group until May 2009 when she left to run aden + anais in a full-time capacity as the brand’s sole owner eventually selling the company in 2013 and continuing on as CEO until 2017.
In 2014 Raegan was named as one of EY’s Entrepreneurs of the Year, considered one of the most prestigious business awards in the world. Raegan now serves as one of the judges on the program. aden + anais was named to SmartCEO’s 2015 Future 50 list, as well as by Crain’s New York Business for three consecutive years on their Fast 50 list. The Fast 50 feature highlights New York’s most successful and innovative companies for their growth, strategies and success. aden + anais was also recognized for a 338% growth rate and reported revenue of $41.7 million in 2013.
Raegan has most recently co-founded Saint Luna, a premium moonshine brand that was released in the United States in March 2019.
Raegan sits on the board of directors for Hopeland, a nonprofit created to pioneer innovative solutions and build new partnerships to prevent family separation, reunify children who are separated from their families, and mobilize a movement of families to support children who are growing up outside of family care.
Raegan is the author of What It Takes – the story of her entrepreneurial journey from the kitchen table to a 100 million dollar global business—being published by Portfolio – Penguin Random House in the United States, United Kingdom and Australia, May 7th, 2019.
